Built for ecommerce teams

Turn more browsers into buyers

FunnelAnalytics helps ecommerce brands find and fix every checkout drop-off. See exactly where shoppers abandon their carts—and get AI-powered recommendations to boost conversions.

Stop losing sales to cart abandonment. Know exactly where shoppers drop off.

Find checkout drop-offs in seconds

Your entire shopping journey visualized instantly. See exactly where customers abandon their carts—from product page to payment—and prioritize the fixes that drive revenue.

  • Real-time checkout funnel tracking
  • Cart abandonment detection
  • Product-to-purchase conversion rates

Segment your shoppers

Compare mobile vs desktop buyers, first-time vs repeat customers, email vs paid traffic—instantly. Discover which segments convert best and optimize your store accordingly.

  • Mobile vs desktop performance
  • First-time vs returning customers
  • Traffic source analysis (email, paid, organic)
  • Geographic and demographic breakdowns
Segment: Mobile Users
-23%
vs Desktop at Checkout

Understand shopper behavior

Go beyond conversion rates. See heatmaps of where customers click, scroll, and get frustrated. Watch real shopping sessions to understand why they abandon their carts.

  • Product page heatmaps
  • Checkout friction detection
  • Session recordings of real shoppers
  • Customer journey mapping

AI-powered recommendations

Ask questions in plain English. "Why did mobile checkout drop last week?" Get instant answers with data-backed explanations and specific fixes to boost sales.

  • Natural language queries
  • Automated cart abandonment alerts
  • Weekly revenue opportunity reports
  • Conversion optimization recommendations
Ask anything...
"Mobile checkout dropped 18% due to slow load times on the payment step. Recommend: optimize payment form."

92%

Faster time to insights

+38%

Average conversion lift

5 min

Setup time

Works seamlessly with Shopify, WooCommerce, or custom sites

Shopify

One-click install from the Shopify App Store. Start tracking in seconds.

WooCommerce

Simple WordPress plugin. Works perfectly with any WooCommerce theme.

Custom Sites

Just one script tag. Works with any framework, CMS, or custom build.

BigCommerce

Install the snippet once and sync data from every storefront automatically.

Squarespace

Drop the code into the header injection block and get instant funnel insights.

Webflow

Add the embed snippet site-wide or per page. Works with native checkout and custom flows.

Need another platform (Magento, Wix, headless)? If you have a website, we can track it.

Everything you need to maximize ecommerce conversions

📊

Real-time Analytics

See customer behavior as it happens. Track every add-to-cart, checkout start, and purchase instantly.

🎯

Custom Shopping Funnels

Track your unique customer journey—from landing page to thank-you page. Works with any store setup.

🌍

Geographic Insights

Know where your customers shop from. Optimize shipping, pricing, and messaging by location.

📱

Mobile Commerce Tracking

See exactly how mobile shoppers behave differently. Optimize your mobile checkout experience.

🔗

Works with Any Platform

Shopify, WooCommerce, custom stores—just add one script tag and start tracking.

🔒

Privacy Compliant

GDPR ready. Track shopping behavior without compromising customer privacy.

From zero to funnel insights in minutes

1

Add the snippet

Copy one line of code to your store. Works with Shopify, WooCommerce, BigCommerce, custom stores, and more.

2

Define your funnel

Set your shopping journey: product page → add to cart → checkout → payment → confirmation.

3

Boost conversions

See exactly where shoppers abandon their carts. Get AI recommendations and watch your revenue grow.

Simple, transparent pricing

Free
$0/mo

Perfect for getting started

  • Up to 5,000 sessions/month
  • 2 sites
  • 1 user
  • UTM tracking
  • Custom events
  • Funnel analytics
  • Basic insights
Get Started Free

Needs greater than listed? Speak with us to learn about Enterprise.

Ready to recover lost sales?

Join ecommerce brands using FunnelAnalytics to reduce cart abandonment and increase revenue.